Avery Leveston of Cowboy Kush's shares a cooperative model for cannabis businesses. This episode centers on the regulatory hack and the cooperative model as a "David vs. Goliath" story to educate the industry on collaborative alternatives. Avery bypassed MA's $500k+ co-op license fee with a $5k licensing agreement, achieving ROI in 120 days vs. a projected decade for the official route. The conversation delves into the importance of strategic distribution in brand partnerships, emphasizing the need to focus on quality over quantity when selecting partners. The speaker highlights the significance of building strong relationships with partners who can effectively represent the brand and ensure timely payments. https://www.cowboykush.com